THE PINNACLE LINE

Phase 2: The market

Key numbers (3 and 7) and what an alternate costs

Not all half points are equal. In football, the ones around 3 and 7 matter most.

Why: football scores come in threes and sevens, so games end with a margin of exactly 3 or exactly 7 more often than any other number.

What that means:

An alternate line lets you pick a different number at a different price. You pay for every half point.

Example only: Team B +2.5 at -110, or +3.5 at -135. You are paying 25 cents of price to turn a 3-point loss into a win.

Where it shows up in our plays: we buy a half point only when it lands on or crosses a key number. We also cap what we will pay for it, and that cap is still being reviewed against our results. When we take an alternate, the write-up says what it costs and what it buys.

What cuts against it: books know the key numbers too and charge for them. Pay too much and the better number is no longer the better bet.

Takeaway: buy the half point that matters, at a price that still makes sense.

Education only, not a guarantee. 1-800-GAMBLER.

Check yourself

Which half point is worth the most in football?

  1. +4.5 to +5
  2. +2.5 to +3
  3. +8.5 to +9
Show the answer

B. +2.5 to +3. 3 is a key number. Landing on it turns some losses into pushes.

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